/01INEFAM LATAM
Eleven markets. One view.
We turn public healthcare procurement in eleven Latin American countries into clear information for decisions: who buys, how much and from whom, in one place and in one currency.
Map of Latin America drawn in dots: the eleven INEFAM LATAM markets lit up and Mexico in another shade.
Brazil
US$8.2B+ in public healthcare procurement in 2025
The giant of Latin American public healthcare
View profileChile
US$1.8B+ in public healthcare procurement in 2025
A regional benchmark in public procurement
View profileColombia
1,100+ public healthcare buying institutions
One of the largest markets in the region
View profileGuatemala
US$1B+ in public healthcare procurement in 2025
The largest healthcare market in Central America
View profilePanama
US$260M+ in public healthcare procurement in 2025
The hub of the Americas, in healthcare too
View profileParaguay
US$690M+ in public healthcare procurement in 2025
A growing pharmaceutical market
View profilePeru
US$530M+ in public healthcare procurement in 2025
National purchases with regional reach
View profileDominican Republic
US$280M+ in public healthcare procurement in 2025
The engine of healthcare in the Caribbean
View profile/02The region in figures
More than US$14 billion a year in healthcare.
A region that buys this much deserves decisions based on information, not intuition.
- Latin American countries
- 11
- in public healthcare procurement in 2025
- US$14B+
- inhabitants
- ~390M
- public buying institutions
- 11,000+
- suppliers competing for the market
- 45,000+
- sectors: medicines and medical devices
- 2
/03What you can discover
What your team wants to know about each market.
Who buys, and how much
The big healthcare buyers in each country (social security, ministries, central procurement agencies and hospitals) and what they actually purchase.
Your competitors, by name
Who wins in your category, who they sell to and what share of the market they take.
The size of each market
How much the government buys in your category in each country, so you can decide where to put your team.
Opportunities before anyone else
Growing categories, new buyers and markets where your product isn't present yet.
Eleven countries, one language
Everything in dollars and with the same structure: compare Brazil with Costa Rica, or Chile with Peru, in seconds.
Ready to decide
Interactive dashboards and support from our analysts, for your sales and leadership teams.
/04Four regions
Four regions, eleven opportunities.
Illustration: dot map of Central America and the Caribbean, with its countries lit up. 4 markets
Central America and the Caribbean
Agile markets, with large centralized social security buyers and growing demand for medical devices and equipment. The natural gateway for expanding across the region.
Illustration: dot map of Andean Region, with its countries lit up. 3 markets
Andean Region
More than 100 million people and healthcare systems in full modernization, with national procurement agencies, social security and a broad network of public hospitals.
Illustration: dot map of Southern Cone, with its countries lit up. 3 markets
Southern Cone
Institutional, predictable markets with sophisticated buyers. Ideal for long-term strategies.
Illustration: dot map of Brazil, with its countries lit up. The giant
Brazil
The largest public healthcare market in Latin America, with a universal system that serves more than 200 million people and buys at the federal, state and municipal levels.
/05The eleven markets
Choose a country.
Each market, with its size and what makes it different.
Brazil
Brazil
The giant of Latin American public healthcare
US$8.2B+ in public healthcare procurement in 2025
Southern Cone
Chile
A regional benchmark in public procurement
US$1.8B+ in public healthcare procurement in 2025
Andean Region
Colombia
One of the largest markets in the region
1,100+ public healthcare buying institutions
Central America and the Caribbean
Costa Rica
One buyer, a whole country
US$750M+ in public healthcare procurement in 2025
Andean Region
Ecuador
A market in dollars
US$180M+ in public healthcare procurement in 2025
Central America and the Caribbean
Guatemala
The largest healthcare market in Central America
US$1B+ in public healthcare procurement in 2025
Central America and the Caribbean
Panama
The hub of the Americas, in healthcare too
US$260M+ in public healthcare procurement in 2025
Southern Cone
Paraguay
A growing pharmaceutical market
US$690M+ in public healthcare procurement in 2025
Andean Region
Peru
National purchases with regional reach
US$530M+ in public healthcare procurement in 2025
Central America and the Caribbean
Dominican Republic
The engine of healthcare in the Caribbean
US$280M+ in public healthcare procurement in 2025
Southern Cone
Uruguay
Stability and predictability
US$190M+ in public healthcare procurement in 2025
/06Who it's for
Built for those who sell healthcare to governments in Latin America.
01
Pharmaceutical companies
Compare your molecule with your competitors' in eleven countries and identify the big buyers in each one.
02
Medical device companies
Find the hospitals and institutions that invest most in your category, and know who you're competing with in each one.
03
Diagnostics and clinical laboratories
Size public procurement of reagents, tests and laboratory equipment, country by country.
04
Distributors and logistics operators
Discover which markets and categories have room to grow, and which brands your competitors move.
05
Senior management and strategy
Size the market, prioritize countries and back your investment decisions with figures.
Another profile?
Tell us what you sell
We'll show you how much the government buys in your category in the countries you care about.
/07Frequently asked questions
What people ask us about INEFAM LATAM.
What is INEFAM LATAM?
It's our market intelligence on public healthcare procurement in eleven Latin American countries: what is bought, who buys it and from whom.
Which countries does it include?
Brazil, Chile, Colombia, Costa Rica, Ecuador, Guatemala, Panama, Paraguay, Peru, the Dominican Republic and Uruguay.
Can I compare countries with each other?
Yes. All amounts are in dollars and share the same structure, so you can compare any country, category or competitor.
Does it include medicines and medical devices?
Yes: medicines, medical devices and supplies, diagnostics and equipment.
Does it include the private market?
No. INEFAM LATAM is dedicated to public healthcare procurement: what ministries, social security, central procurement agencies and public hospitals buy.
Who on my team can use it?
Your whole team: it's designed for sales, market access, intelligence and leadership.
Can I start with a single country?
Yes. You can start with the markets that interest you most and add countries when you need them.
How do I get started?
Request a demo: we'll show you your own category in the countries you choose.
/08Let's talk
Your next market is already buying.
Book a demo and we'll show you your own category in the countries you choose: your products, your buyers and your competitors.
